Franchise Bits

Dunkin’ Donuts is the #2 franchise in the country right now according to Entrepreneur magazine, and a large portion of that has nothing to do with their actual donuts. In recent years, Dunkin’ Donuts has shifted their brand to focus almost entirely on their Coffee products.

If you look at their logo, there isn’t even a donut in it anymore..and the Franchise Opportunity page has two picture of coffee, without a donut in sight.

So keep in mind, if you decide to explore a Dunkin’ Donuts franchise…you’re buying into a coffee franchise that sells donuts (and breakfast sandwiches, and tea…)…not the other way around.

Click here to visit their official franchise page for all the information you could ever want.